比特棋牌

GXG创始人余勇, 把直接当成最难搞的消费者

2019/6/16 10:25:07       点击:

 YKK拉链行业新闻5月27日,GXG母公司慕尚集团在香港上市。这是目前港交所唯一以新零售概念上市的企业,也是LVMH集团旗下的私募基金LCatterton亚洲区唯一一家控股超越50%男装公司。

 

NIANQINGDESHOUYEZHE

 

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彼时,宁波已有多个国内知名的男装品牌。但品牌背后,共同的品类标签—男士西装、衬衫品牌。「同质化的品类标签导致他原有的市场氛围里面,对消费者有一些具体的着装画像的形成」,ykk金属拉链可作为80年代长大的青年,余勇深知原来的品类已无法满足多元化的市场需求。

 

MEIYOUQIYE、CAILIDEBEIJING,YUYONGZHIDAOZIJIWUFA"SHICUO"ERSHIYAOZHASHIDIZOUDUIMEIYIBU。WEICI,HETUANDUIZUOLEDALIANGDESHICHANGDIAOYAN。PINGJIEDUONIANCONGYEXIALAIDUIFUZHUANGHEXIAOFEIZHEDELIJIE,HENKUAIZHAODAODINGWEI—ZUODUOYUANHUADENIANQINGDEXIANGDUISHISHANGDEDAZHONGNANZHUANG。

 

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"XINLINGSHOU"YONGDUN

 

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而此时,激进电商的盈利速度已经逐渐放缓,ykk拉链厂比特棋牌虽然线上作为销售渠道的红利逐渐见底,但线上数字化运营的能力和效率可以有效的贯通其它渠道,于是余勇提出了"去电商化"带领GXG迈入"新零售赛道"

 

SUOWEI“QUDIANSHANGHUA”BUSHIYAOTINGDIAOXIANSHANG,ERSHITONGGUOSHUZIHUADENENGLIBAXIANSHANGXIANXIACHANPIN、KUCUN,YIPINPAIDEGAINIAN,ZUOYITIHUADESHUZIHUAGUANLI,QUDIAODEZUZHIJIEGOUDEBILEI”YUYONGKANLAI,GXGTONGGUODUONIANDEXIANSHANGXIANXIAJINGYINGZAIXIANSHANGXIAOSHOUZHANBI,XIANXIAQUDAOBUJUDOUYIJINGBITONGXINGYEQIANGHENDUODEQINGKUANGXIAZHIYAOQUDIAOYUANYOUZUZHIJIEGOUZHONGDANXIANSIWEIDEJIEGOUJIUKEYIJIANGHULIANWANGSHUZIHUAJISHUQUANMIANYINGYONGDAOGONGSIDEGEGEHUANJIE。"XINLINGSHOU"MOSHIJIANGYIYIZHONGGENGKEXUEHEYOUXIAOLVDEFANGSHI,ZHENGHEXIANSHANGXIANXIA。

 

作为"新零售"拥趸,余勇对GXG期待绝不只是做衣服卖衣服,「我更多的以数据化管理、数据采集、数据模型管理来作为驱动。」GXG未来一切业务都将数字化,ykk码装拉链比特棋牌一切数字化都将逐步转变为智能化。

 

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SHIMAODEYOUZHIZHE

 

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从初入行的懵懂到如今的游刃有余,惠州ykk拉链从一马当先进入电商平台到率先转型"新零售"十几年服装行业的沉淀,让余勇在面对市场变化时,更有底气。既是年轻无畏的守业者、"新零售"拥趸者,更是带领品牌向更高阶奔跑的有志者。这条漫长的未知的道路上,有一点余勇不会变,就是始终将消费者放在首位。